
Accreditation for a sustainable future
Ensure brand credibility through consumer-oriented sustainability accreditation. Third-party validation sparks consumer trust and helps brands minimise the risks associated with making green claims. Put your brand and products through proof-backed assessment and join a community of leading purpose-led brands that showcase their contribution towards the United Nations Sustainable Development Goals.
A new model for accreditation
Consumer-oriented
We put the consumer first, so you can do the same. We help you talk to conscientious consumers.
Informed shopping
Not just another certificate. Your functional accreditation is designed to enable informed shopping decisions.
Value driven
Turn positive impact into strong brand reputation and stakeholder engagement.
The bigger picture
Measure, communicate and progress your sustainability strategy all through one solution.
The framework
Measure what matters most. Developed with leading authorities in sustainability, ESG and CSR, the ethy framework comprises over 30 trust marks in six core categories. Each trust mark comes with a transparent set of standards.
The assessment questionnaire is robust but achievable. Supporting documentation means claims are backed up with hard evidence – this is central to the integrity of ethy accreditation and key to reassuring consumers that your brand is taking sustainability seriously.
Going through ethy's accreditation process also demonstrates that a brand is playing an active role in achieving the UN Sustainable Development Goals.

The six paths of ethy accreditation
Sustainability is a journey. The six paths of ethy's framework are the routes of progression along this journey to face the most pressing sustainability challenges of our time. The paths offer the widest opportunities for brands to have a positive impact on people, planet and animals.
Stable Climate
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Clean Planet
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Responsible Resource Usage and Production
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Healthy People
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Thriving Communities
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Protecting Biodiversity and Animal Welfare
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Sustainability achievements become trust marks
Each of the six paths encounters a number of different sustainability goals, which are represented by the following ethy trust marks.
Your sustainability profile in one picture
Supporting you through the journey
ethy offers a comprehensive digital dashboard to submit the assessment questionnaire and upload supporting evidence. By becoming accredited you also get access to ethy's communication toolkit, promotional activities and training.
If you would like to talk to us or see a demo, please book here. You can add as many guests from your brand as you need.
Ready to start your accreditation journey? See pricing and apply here.
