EFWA’s mission is to accelerate the delivery of a sustainable digital economy by helping organisations reduce carbon emissions of their websites, digital platforms and infrastructure, creating a pathway towards climate positivity and the use of clean green energy. Eco-Friendly Web Alliance (EFWA), a multi-organisational international alliance, has developed the world’s first eco standard for websites and digital infrastructure. The alliance is aiming to prevent 500,000 tonnes of CO2 entering the atmosphere by 2030 by helping websites across the world become greener. See more in the quick video. Recently in the press: ComputerWeekly, Bdaily, The News Letter, TFN, The Scotsman, BusinessNewsWales, OpenAccessGovernment
As fervent proponents of the environment and the preservation of nature, ethy and the Association of Sustainability Practitioners (ASP) have partnered to enable further progress in the interest of sustainability. We are currently at the beginning of our collaborative journey with ASP, but we intend to work together on various projects that inspire meaningful discourse and drive tangible outcomes. Keep an eye on our social media and newsletters to find out more about what we’re working on. The ASP were set up to facilitate the transition from unsustainable to sustainable practices. They provide members a space to connect with mission-driven organisations, gain support for their endeavours from the sustainability community and be challenged through provocative discussion. ASP organises intergenerational forums, for people of all ages who care about creating a sustainable future, to meet and share their work, ideas, passions, experiences and concerns. Everyone's voice is heard. ASP's aim is to create collaborative actions with tangible outcomes, or simply to share knowledge. They aim to inspire and empower younger generations to act: knowing what is already being done positively; knowing what they can do and where they can go to learn to be more sustainable, that enables them to live in ways that are better for the environment and society. Ultimately, ASP believe that by working together and supporting one another, we can make the greatest positive impact for our world and its people. To join the ASP community and become a member see here.
We've teamed up with Refill & City to Sea to help promote plastic-free shopping. Refill are on a mission to create a world where everyone can choose to reuse wherever they eat, drink and shop. Their free Refill app has had a truly monumental impact, with more than 30,000 places offering free drinking water globally, over 300,000 app downloads and 100 million pieces of plastic avoided to date. Refill have made plastic-free shopping easy and accessible to the masses. ethy and Refill will work together on an ongoing basis to help encourage plastic-free and zero-waste shopping. Keep an eye on our social media channels and newsletters to see what we're up to!
ethy would not be the same without the help of these organisations.
The real Living Wage is a wage rate based on what people need to live and meet everyday needs - like the weekly shop, or a surprise trip to the dentist. Thanks to the Living Wage Foundation the real Living Wage is now voluntarily paid by over 7,000 UK employers, including large corporations such as Nationwide, Google, Brewdog and Everton FC. As a result, over 250,000 employees have received a pay increase allowing them to meet the real cost of living. The Living Wage Foundation offer an accreditation to UK employers that commit to paying their entire workforce the Living Wage. ethy's accreditation framework recognises businesses that pay the Living Wage. We often cite the Living Wage Foundation's accreditation as a means to verify a company as a legitimate Living Wage employer.
At ethy, we believe that every businesses has a responsibility to not only preserve the natural world, but also ensure their workforce is treated in a fair and dignified way. Understanding what measures organisations take to ensure better prices, decent working conditions and fair terms of trade workers is often ambiguous and hard to verify. Hence, we use impartial third party certifications such as the Fairtrade Foundation to confirm a companies claims to operate in line with fair trade principles. Established in 1992, the Fairtrade Foundation is a charity based in the UK that works to empower disadvantaged producers in developing countries by tackling injustice in conventional trade, in particular by promoting and licensing the Fairtrade Mark, a guarantee that products retailed in the UK have been produced in accordance with internationally agreed Fairtrade standards. The Fairtrade Standards incorporate a variety of social, economic and environmental criteria. Read more about their standards here.
At ethy, we believe cruelty-free should be be the norm rather than the exception. We use our platform to promote cruelty-free brands that ensure their products, ingredients or components have not been tested on animals. We often refer to the Leaping Bunny certification as assurance that a company or brand is cruelty-free. The Leaping Bunny Logo is the only internationally recognised symbol guaranteeing consumers that no new animal tests were used in the development of any product displaying it. We mainly look for the Leaping Bunny logo on websites for cosmetics and household brands to verify that none of their products have been tested on animals.