grüum | ethy

grüum

For every bit of every body

For every bit of every body
grüum

'For every bit of every body' is the ethos of grüum: an inclusive skincare and haircare brand made for everyone, regardless of age, gender or race. Based on Scandinavian ideals, grüum's range of products and formulations are designed for purpose, both in terms of high-performance and consideration for the environment.

From Razors & Shaving Products to Skincare & Haircare, grüum's products don't distinguish between male and female. Their One Range for All is entirely cruelty-free and centered on natural ingredients, free from EDTA, parabens, artificial colours or other harmful chemicals. grüum also boast the UK’s very first razor cartridge recycling scheme, whereby customers can return used razor cartridges for recycling.

The majority of products are made here in the UK by their climate positive workforce. grüum is also an accredited Living Wage Foundation employer, ensuring a fair and sufficient wage for its entire workforce.

To further minimise their environmental footprint, grüum also offer an extensive range of plastic-free products and is also accredited 'plastic neutral' by RePurpose. Orders are delivered in cardboard packaging which is full recyclable.

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