7 affordable sustainable fashion brands
Sustainable fashion is well known for its expensive price tags... By using eco-friendly fabrics and paying their workforce a living wage, these brands invest more money into an ethical supply chain and must therefore sell at a higher price point. Quite often the higher cost is the reason why many of us are put off buying clothes from sustainable fashion brands. Yet, in order for the sustainable fashion movement to continue growing, it should be inclusive of all budgets.
But before we all rush out looking for cheaper options that claim to be eco-friendly, it's important to beware of fast fashion brands that claim to be ethical or sustainable. While these cheaper brands might be using more eco-friendly materials for a few of their items, their business as a whole does not support sustainability. This is another common example of greenwashing.
This isn't to say that affordable ethical & sustainable fashion doesn't exist! These days more and more affordable sustainable fashion options are emerging. Purpose-driven brands are proving that it is possible to sell sustainably made & ethically sourced clothing at affordable prices for everyone to enjoy. Here's 7 of our favourite sustainable brands that accommodate all budgets. 💵
Rapanui is an ethical fashion company from the Isle of Wight, UK. Since 2008, they've been creating men’s and women’s clothing from more sustainable materials like Organic Cotton, British Wool, recycled plastic, bamboo and more. Intrinsic to Rapanui's model is their print by order t-shirt process, which means a zero-waste approach when it comes to t-shirts!
When it comes to organic clothing, Pact is one of the most affordable lines out there. They offer everyday apparel for women, men & children that is made using non-GMO organic cotton. Growing cotton organically saves vast amounts of water and uses no toxic chemicals. This means organic cotton production doesn't damage the soil, has less impact on the air, and uses 88% less water and 62% less energy.
People Tree is widely recognised as a pioneer in the fair trade clothing industry. They were the very first fashion brand to be awarded the World Fair Trade Organisation product label. These certifications guarantee People Tree’s dedication and compliance to fair trade principles, covering fair wages, good working conditions, transparency, environmental best practice and gender equality.
Plant Faced Clothing
Plant Faced Clothing is more than just another brand - they're an intrinsic part of the ethical fashion movement. Founded on the ethos 'streetwear without the sweatshop', Plant Faced Clothing combines design, art, music, skate, surf, street and tattoo culture with a sustainable method of production that treats people, planet and animals ethically. Their range of gender-neutral garments, often provocative, aim to arouse discussion and challenge conventional practices.
'No sweatshop, no photoshop' Birdsong are an up-and-coming fashion label from London, who are based on ethical and feminist principles. Birdsong revolutionise the way we shop, by sourcing all of their products from a range of women’s organisations. They create clothing for women who dress in protest – against fast-fashion and the unethical treatment of women in the supply chain. 👩👩🏿
Bibico is an ethical clothing brand for women renowned for its simple effortless style. They sell their clothing from a small independent shop in Bath and also online with UK-wide delivery. They produce tops, skirts, dresses, and knitwear made by trusted suppliers from natural materials. Bibico are also a much more affordable option and have a 'Sale' section on their site with items at reduced prices. Check it out here.